Clean and energy efficient – that’s what Sony and Microsoft are saying they want the next generation of gaming consoles to be.
Nineteen other companies also joining the two industry giants to team up with the the United Nations for a new initiative named “Playing for the Planet: How Video Games Can Deliver for the People and the Environment.”
Using the new program, the U.N. hopes gamers will start engaging in climate-related issues. Companies have made various green pledges, from incorporating environmental themes into their game plots, to reducing supply-chain emissions by 30% by 2030.
Game developers have jumped on board as well – including Rovio, makers of the mobile hit “Angry Birds” and its subsequent sequels. Former Secretary-General Ban Ki-Moon named the red bird an “honorary ambassador for green.”